How to Raise Money for Your Startup (Without Chasing VCs)

Raising capital is one of the most challenging parts of growing a startup. Traditional fundraising is time-consuming, expensive, and often rigid — forcing founders to wait for formal rounds while navigating legal costs and complex processes and notarization.
But what if you could raise capital continuously, directly from business angels and private investors — without giving up control or momentum?
With digital fundraising and the use of tokenized virtual shares, you can.
The Problem with Traditional Fundraising
Let’s face it: the standard fundraising process slows founders down.
• Fundraising only happens in rounds
• Legal fees and notary appointments drain time and cash
• Small-ticket investors are often turned away due to overhead
• Sudden opportunities go unclaimed because you’re “not raising”
• Founders give up more control than they’d like
This approach doesn’t fit how modern startups operate — especially those moving fast, iterating, and seizing opportunities on the fly.
A Smarter Approach: Continuous Digital Fundraising
Digital fundraising changes the game. Using platforms like Tokenize.it, startups can issue virtual shares that provide economic rights to investors (dividends, exit proceeds) without voting rights or legal restructuring.
It’s fully compliant, quick to set up, and puts you in the driver’s seat.
With the Invest Now Button, you can start accepting investments directly from your website — anytime a new investor is ready.
How It Works
Raising through Tokenize.it looks like this:
1. Create an account and use our templates
2. Set your valuation and define your terms
3. Add the Invest Now button to your website
4. Accept investments digitally — on your terms
Funds go straight to your account, and virtual shares are issued automatically. No waiting, no notary, no friction.
Why Founders Are Choosing Digital Fundraising
Capitalize on opportunities when they strike
Great moments don’t wait for your next funding round. Whether it’s a viral product launch, a successful pitch, or a strategic intro at a conference, Tokenize.it ensures you can act fast and bring investors in immediately.
Raise directly from business angels and private investors
These investors often want to invest fast — and now they can. Tokenize.it makes it simple to accept small or large checks with minimal back-and-forth or legal drag.
Avoid legal complexity and overhead
No notary visits. No custom contracts. The platform handles the documentation and compliance, so you can focus on building, not fundraising logistics.
Stay in control of your company
Virtual shares offer economic participation without voting power. That means your investors benefit financially without influencing your decisions.
Open the door to your community — when it fits
Want to involve early customers or superfans? You can. Digital fundraising doesn’t depend on community participation, but it gives you the option to include them on your terms.
Who Is This For?
Digital fundraising is ideal for:
Early-stage startups
Raise your first funds without drowning in legal fees or waiting for a lead investor.
Growth-stage startups
Bring in capital between rounds or launch a private raise to accelerate momentum.
Companies with strategic networks
If you already know people who want to invest — make it easy for them to do so.
Take Control of Your Fundraising
With Tokenize.it, you’re no longer tied to rigid funding rounds or investor timelines. You can:
• Launch a compliant digital raise in days
• Offer virtual shares to aligned investors
• Keep control of your company
• Raise the moment the opportunity appears
Get Started with Tokenize.it
Published on
April 2, 2025