Huddl3 GmbH is revolutionizing fan engagement in sports with its innovative software solutions under the brand Huddle.sport. Inspired by the thrilling atmosphere of a basketball game, the company aims to keep the passion and emotions of the fans alive even away from game day. By using gamification and modern digital platforms, Huddl3 creates completely new and exciting ways to connect fans, clubs and sponsors and take interaction to a new level.
When did you start?
Huddl3 GmbH was founded in November 2023. The company is a spin-off of a scalable business model in the area of sports sponsoring from authentic network GmbH by serial founder Frank Theeg.
What type of service/ product do you offer?
Under the brand Huddle.sport, Huddl3 GmbH offers specialized services and products in the area of fan engagement for sports clubs, associations and companies. Their main offerings include the development and operation of software solutions. These solutions are designed to improve fan engagement and promote interaction between fans, sports organizations, and sponsors. In addition, Huddl3 GmbH offers advice and support in the development and implementation of sponsorship and fan engagement strategies.
How did you come up with the idea for your service/product?
The initial idea was born in the Sports Arena during a Niners game in Chemnitz, a successful basketball club from the 1. Bundesliga. The emotions on game day were overwhelming and the aim is to make these fan emotions tangible for the club and sponsors even outside match days by providing fans with a platform through approaches of gamification and passion for collecting.
Thanks to the company's history, patented technology is available for this purpose. With this, can Huddle.sport Connect a digital and modern app solution with physical goods and fixed stations.
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How did you hear about Tokenize.it?
Huddle.sport relies on the advantages of the Web3 infrastructure and has a very close technological relationship with Tokenize.it in this area.
What prompted you to use this type of fundraising?
Huddle.sport is a highly scalable solution that offers easy access for large target groups and is therefore also interesting for numerous investor groups. Thanks to Tokenize.It's highly scalable solution, it is possible to give these target groups easy access to the success of huddle.Sport while keeping the administrative effort for the founding team as low as possible.
What was the reaction of your investors to the introduction of GmbH tokens?
Frank Steinert: “I was immediately impressed by Huddl3 GmbH's easy-to-scale business model. As an active business angel, however, I have already made numerous investments and need to keep administrative costs within reasonable limits. Thanks to Tokenize.It's lean investment solution, I can fully concentrate on my strengths as a business angel with minimal effort.”
