Starzz: Fan-Engagement

What if soccer fans could invest in their favorite players? Soccer is not only a popular sport, but also a relevant industry.

The newly founded start-up Starzz Germany has dedicated itself to giving fans a stake in the success of soccer players. The company acquires image rights from top players and enables investments in them. This concept is intended to create a completely new fan experience: invested fans can get in direct contact with their stars, take part in surveys and join exclusive streams. With the success of the players, investors will also be able to participate in possible revenues from the image rights. 

The founder Marco Kowalewski is not only a soccer enthusiast, but has also been active in the Web3 environment for several years. This is how the founder came up with the idea of using blockchain technology to bring fans and players closer together.

The platform is set to go live in 2024 and offer the first image rights before additional features follow next year.

We talked to Starzz about their founding idea and future plans.

‍When were you founded?

In March 2024

What kind of service do you offer?

Investment in image rights of top soccer players and new marketing approaches in the Web3 environment.

How did you come up with the idea for your service?

Through the need identified via founder Marco Kowalewski's network in the sports & Web3 sector (former owner of a sports agency and author of two books in the Web3 sector). In addition to opening up the investment in image rights to the masses, previously unused revenue streams will be activated.

What is your vision/mission?

Our vision is to become the leading platform for fan engagement. Our mission is to take interaction with fans to an unprecedented level through direct investment in and direct interaction with stars.

Who is your target group?

Sports enthusiasts, preferably already familiar with Web3.

What does your roadmap look like?

Go-live of the platform with the first features and acquisition of the first image rights by the end of 2024. In 2025, further expansion of the ecosystem and first revenues from player marketing. By 2030, we want to own the image rights of 30 of the world's top 100 professional soccer players.

How did you find out about Tokenize.it?

Through the University of Mittweida, with whom we were in contact.

What prompted you to use this type of capital procurement?

Existing knowledge about the possibilities of this type of capital raising and access to a broader range of investors who want to get involved with a lower capital investment.

More about Starzz on their channels: Website, YouTube, LinkedIn, Instagram, Facebook, TikTok, X, Telegram and Discord.

‍