“Unique experiences must be made tangible and tangible for people,” is Krekeny's motto. The founding team from Offenbach am Main develops tailor-made software solutions. And always with an eye on the needs and expectations of the customer — and even more importantly, the person behind the screen.
That is why the team also offers individual advice on technical issues, with a particular focus on the customer's goals. Krekeny is currently developing a digital assistant that identifies trustworthy content. In this way, content should be bundled across platforms and made available to the user.
The team is thus committed to fighting fake news and protecting users from dangerous content. The team has big plans: In the future, the platform will also be expanded for creators.
We spoke to the founders about the product and their vision.
When did you start?
In April 2021, originally as a service provider in the area of frontend web development.
What type of service do you offer?
Our product redesigns access to online content — securely, personalized, and without unwanted content. It offers a digital assistant that protects users from dangerous content, places content in context and performs tasks.
How did you come up with the idea for your service?
The main motivation was the fragmentation of the Internet and users' lack of control over their data, as well as the challenge of identifying trustworthy content on social media and news platforms. We want to actively combat fake news and strengthen our users' media literacy.
What is your vision/mission?
Our vision is to create a user interface that is individually adapted to the needs of users. We want to give users more control over the content they consume online and improve their media literacy through a content review system.
Who is your target group?
Our main target group is people between the ages of 20 and 40 who use multiple social media accounts.
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What does your roadmap look like?
We are currently developing our MVPs in order to launch it on the German market. After the MVP, we plan to expand our product with a platform for creators. This platform enables users to manage and play all their cross-platform content in one central location.
How did you hear about Tokenize.it?
While looking for a vehicle for smaller investment opportunities, we came across various types of investment companies and Tokenize.it. As developers, we immediately found the concept of tokenized business shares interesting. We already had the idea of our own token, so Tokenize.it came in handy for us.
What prompted you to use this type of fundraising?
The use of GmbH tokens appeared to us as a modern, easy way of raising capital, which makes going to the notary unnecessary. We are in favour of less bureaucracy and support quick, simpler processes.
What was the reaction of your investors to the introduction of GmbH tokens?
The reaction was mostly positive, as exemplified by a quote from an investor: “That's really modern — I only understand half of it, but that's probably the future.”
Learn more about Krekeny on the web, on linkedin or instagram.